Hook Links · Part of Hook Lab
HOOK LINKS IS MORE THAN LINKS.
Yes, you get one beautiful link for every bio. But Hook Links lives inside Hook Lab, the full toolkit for affiliate creators. Your page is the front door. The membership is the whole house.
3 free days, card required, not charged until day 4. Then $14.99/month. Cancel anytime.
Your link, leveled up.
Build your Hook Links profile in minutes. A hero video or photo up top, your categories, your colors, three sizes for every link, and a tap count on every single one.
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A hero that moves
Upload your own hero video, paste a link to a TikTok, YouTube Short or Reel you already posted and we will turn it into your looping hero clip, or lead with a bold photo if that is more your speed. Your avatar and bio sit right on top. First impressions, handled.
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Categories, not chaos
Group your links your way: reviewed products, socials, videos, whatever your audience comes for.
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Your colors, your brand
Start from 7 look presets, then tune your own accent color, background, and button styles. It should look like you, not a template.
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Three sizes for every link
Full-width Button cards for your biggest links, photo Tiles that pair up in a grid, and Wide full-width photo features for the products that deserve the spotlight.
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Two ways to edit
Edit by tapping your own page in the Live editor, hero, links, and all, or use the Classic form editor with every setting in one place. Switch any time, your choice is remembered, and both editors work on the same page, so changes are live instantly either way.
Set it and forget it
Then it runs itself.
Hook Links does the busywork for you. Images find themselves, prices stay current, and drops surface on their own.
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Find Image
Paste any link and Hook Links grabs the main photo and the title for you. It works on YouTube, TikTok, Amazon, and most stores. Prefer your own shot? Photo uploads work everywhere too.
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Live prices
Product links show their real price right on your page. Prices are checked and refreshed daily, so the number your audience sees matches the store.
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Today's Drops
When a price drops, your page knows. The best drops surface on their own in a Today's Drops strip, no editing from you.
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Every click counted
See exactly which links get tapped, right down to the link. Know what your audience actually wants.
Beyond the bio link
A storefront and a media kit.
Your link does more than list links. It sells the products in your videos and pitches you to brands while you are busy creating.
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Video pages
Give any video its own page, with the products from that video listed and ready to shop. Send viewers straight from the video to the products in it.
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Brand Mode
A built-in media kit page with your total followers, per-platform stats, your rates, and the brands you have worked with. The Work With button emails you directly, so a brand can reach you in one tap.
See a brand page in action →🚀
Built-in growth
Every Hook Links page carries a Get your Hook Link here banner and pop-up. Your visitors discover the membership right from your page, so your page keeps working for you.
New: getting paid
Retainers are coming to your brand page.
Monthly brand deals are where the steady money is. RetainerFlow, new inside Hook Lab and in progress now, handles the whole thing: the retainer, the invoice, the payment, and the work itself.
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The Retainer RoomIN PROGRESS
Every retainer gets its own Room behind one short link, like hooklab.link/r/glowpop, that you send to the brand. No login for them, and they can pass it to their whole team. Inside: the deliverable checklist, your submitted videos ready to watch, one-tap approvals or revision requests, the terms, and the payment page.
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Retainers on your brand page
Next up: your Hook Link brand page gets a monthly-work block with your retainer packages and rates, so a brand that finds you through your bio link can start a retainer on the spot. The invoice, the Room, and the payment all run through RetainerFlow, and Hook Lab takes 1% only when you get paid.
The full membership
And that is just the front door.
Hook Links is one tool inside Hook Lab. Your membership includes every one of these, built for creators who sell on TikTok Shop and beyond.
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Generate
AI hooks and captions built from real product listings: specs, prices, and reviews. No fluff, no fake claims.
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Radar · The Money Map
The whole TikTok Shop market, live and straight from TikTok: what's rising, which categories are hot, which shops are winning. Find what is moving before everyone else does.
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Earnings
Your TikTok Shop earnings, products, and orders in one clean dashboard.
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The Playbook
The step-by-step system behind the tools. Learn the play, then run it with the toolkit.
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Media Kit Builder
A professional media kit in minutes, with a public link you can send to brands.
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Planner
Batch-plan a week of content in minutes. Seven products, twenty-one video concepts.
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Discord community
Creators sharing what is working right now. Wins, feedback, and straight answers.
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Refer and earn 20%
Share Hook Lab with other creators and earn 20% recurring on every payment they make.
Questions before you start? Ask us in the Discord.
Top Hook Links
The pages doing it right.
We read every published Hook Link page in the membership. These are the ones to study: each pairs one proof element (rankings, view counts, follower stats) with one money element (live prices, a code wall, offer-led links), and every one leads with a video hero.
Matt Kahla
@mattkahla · Tech, gaming, gadgets, travel
- ▸Video hero and “Over 1 million followers” up top: instant credibility in seconds.
- ▸A “Trending On My Page” wall with real click counts steers visitors to what already converts.
- ▸Live prices with the discounts showing across 35 products, organized like a store in 4 named sections.
brandy_leigh
@brandy_leigh · Gen X finds, UGC, deals & freebies
- ▸39 links and nearly every one leads with the offer: the page reads like a personal coupon book.
- ▸“Good Finds. Low Drama. High Standards.” A tagline that filters and attracts at the same time.
- ▸Doubles as a business card: UGC portfolio and Work With Me links sit right beside the shopping.
ShopHouseTim
@shophousetim · Creator education & mentorship
- ▸Authority is the product: 1M+ followers and “Real stories. Real numbers. Real playbooks.”
- ▸Top Videos pair huge view counts with money outcomes ($950K/Month, $14M playbook). Proof, not promises.
- ▸Funnels to “Work With Shop House”: the bio link as top-of-funnel for management clients.
Mariluz Maneiro
@shopwithmariluz · Fashion, beauty & skincare, 50+
- ▸Niche clarity most pages never reach: the bio names the categories and every product matches.
- ▸Her PR and collab email is printed right on the page. Brands never have to hunt for it.
- ▸Runs a Code Wall, and routes ShopMy, Benable, and Amazon favorites through this one link.
FleetwoodRose
@fleetwoodrose · Gen X lifestyle & cozy finds
- ▸Personality does the selling: the page has a voice before it has a product.
- ▸Best-organized mid-size page we found: 4 sections and 8 published videos, deals and creator picks on.
- ▸Video titles written for shoppers in plain language, not hashtag strings.
Amber Marie
@createwithamber · Creator coaching & education
- ▸A funnel, not a product dump: email list and webinar in the first screen.
- ▸Free value up front: her TikTok Shop Creator Course episode leads the Top Videos at 34.6K views.
- ▸Every one of the 10 links is intentional. Proof a short page beats a long random one.
Want to be featured in The Hook?
The Hook is Hook Lab's monthly magazine. Tell us your story, your numbers, and your top products, and you could be in a future issue.
Apply to be featuredOne membership
Everything above. $14.99/month.
Start with 3 free days, card required, not charged until day 4. Full access during your trial. Cancel anytime and you keep your account, no games.
Start your 3 free daysYour audience is already tapping links.
Give them one link that does it all, and get the toolkit that grows the business behind it.
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